Etsy’s Success Gives Rise to Problems of Credibility and Scale By HIROKO TABUCHIMARCH 15, 2015 Photo Depending on whom you ask, Alicia Shaffer, owner of the hit Etsy store Three Bird Nest, is a runaway success story — or an emblem of everything that has gone wrong with the fast-growing online marketplace for handmade goods. With the help of up to 25 local seamstresses and alluring photography, Ms. Shaffer takes in upward of $70,000 a month in revenue selling twee headbands and leg warmers via Etsy. But as her business has grown, she has been harshly criticized online and accused of mass-producing goods, of obtaining wares from China. Detractors consider her a blight on Etsy’s hipster cred. The dispute over how...
So we bought a ranch. Last year. Well, 8 months ago to be exact. It was a lifelong accomplishment for us and we are excited (and nervous) at what this will bring. The property was managed and operated as an equestrian boarding facility for the past 20 years and had become run down, putting in mildly. We can see the diamond in the rough and have started the process or repairs. Main Barn Before The image showing the main barn gives you an idea of the shape it was in when we purchased it. The paint and wood was in disrepair and had rot pretty much everywhere. The eves were falling a part and the sliding doorsreally couldn't slide. We...
Fast Company talks to Alicia about tips for starting on Etsy. Find it here How One Woman Makes Almost $1 Million A Year On Etsy ALICIA SHAFFER'S BUSINESS, THREEBIRDNEST, MAKES $80,000 A MONTH SELLING HANDMADE LEGWARMERS, SCARVES, AND HEADBANDS ON ETSY. HERE'S HOW. Knitting socks, scarves, and headbands doesn’t have much in common with performing orthopedic surgery or governing a country. But this crafty hobby earns mother-of-three Alicia Shaffer’s business $80,000 a month, in part via her Etsy shop—which adds up to an annual revenue of $960,000, she claims. That’s about as much as top orthopedic surgeons make, and more than twice as much as the United States president makes. Shaffer, based in Livermore, California, sells her knitted wares...
Alicia Shaffer and CBS News discuss her path to success and what is has taken to succeed.
Join Alicia Shaffer and CBS News as they discuss her journey to success and the secrets behind her thriving business. In this in-depth interview, Alicia shares her experiences as an entrepreneur and the challenges she's faced along the way. From building a strong brand to establishing a marketing plan, Alicia provides practical tips and insights that can help you take your business to the next level. Don't miss this opportunity to learn from one of the most successful entrepreneurs in the industry and discover what it takes to succeed in today's fast-paced business world.
